United News (telethon)
Ukrainian-language live television news show during the 2022 Russian invasion of Ukraine
United News (Ukrainian: Телемарафон «Єдині новини», romanized: Telemarafon «Yedyni novyny»), Telemarathon or UA together (Ukrainian: UA разом, romanized: UA razom) is a joint information telethon which was launched on February 24, 2022, at the start of Russia's 2022 invasion of Ukraine. It began broadcasting at the start of the invasion on February 24, 2022, as #UAtogether (Ukrainian: #UAразом, romanized: #UArazom) and broadcast on Rada TV, the official television channel of the Verkhovna Rada.
Since February 26, 2022, television channels owned by four Ukrainian media groups, namely 1+1 Media Group, Starlight Media, Inter Media Group, Media Group Ukraine (until its closure on July 22, 2022) and My-Ukraina (since November 8, 2022), as well as public television channel Pershyi (until May 21, 2024) and Rada TV (until September 15, 2025) continued to broadcast around the clock to provide information to the public regarding the war. Each channel forms its own slot lasting 6 hours.
By the end of 2022, viewership had dropped to 14% of the television audience, and at the end of 2023 to 10%.
Over 60% of Ukrainian journalists consider telemarathon a form of censorship.
History
At the initiative of the Minister of Culture and Information Policy of Ukraine Oleksandr Tkachenko on February 16, 2022, a telethon was held on all TV channels of Ukraine on the topic of unity from 8:00 to 10:00 and from 19:00 to 22:00. A single information platform for strategic communication UA together was created at the request of the Cabinet of Ministers of Ukraine to ensure daily informing the public about the security situation and the activities of state bodies.
Since the beginning of Russia's attack on Ukraine on February 24, at 6:30 am, all platforms of Suspilne, Ukraine's national public broadcaster, worked in the mode of an information marathon and all of the broadcaster's television channels (UA:First, UA:Kultura and all of its regional channels) was regulated by the government and their feed was temporarily transferred to that of Rada TV. Since the imposition of martial law in Ukraine on the same day, TV channels 1+1, UA:First, Rada TV, ICTV, STB and Ukrayina 24 have been broadcasting alternately, despite the hostilities, while in the studio or in bomb shelters.
On February 25, the StarLightMedia-owned Novyi Kanal, which was listed as one of the initial participants of the telethon, instead dedicated all of its airtime to airing children's movies and cartoons.
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