Tourism in Cuba

Tourism in Cuba is an economic sector that generates over 4.7 million arrivals as of 2018, and is one of the main sources of revenue for the island. With its favorable climate, beaches, colonial architecture and distinct cultural history, Cuba has long been an attractive destination for tourists. "Cuba treasures 253 protected areas, 257 national monuments, 7 UNESCO World Heritage Sites, 7 Natural Biosphere Reserves and 13 Fauna Refuge among other non-tourist zones."

Having been Spain's closest colony to the United States until 1898, in the first part of the 20th century Cuba continued to develop with the influence of big investments, the creation of various industries, and growing travel to support mostly US interests and corporations. Its proximity (roughly 90 miles (140 km) from the Florida Keys) and close relationship with the United States also helped Cuba's market economy prosper fairly quickly. As relations between Cuba and the United States deteriorated rapidly after the Cuban Revolution of 1959 and the resulting expropriation and nationalization of businesses, the island became cut off from its traditional market by an ongoing embargo and a travel ban was imposed on U.S. citizens visiting Cuba. The tourist industry declined to record low levels within two years of Castro's accession to power.

Unlike the US, Canada has maintained normal relations with Cuba, and Canadians increasingly visit Cuba for vacations. Approximately one-third of visitors to Cuba in 2014 were Canadians. The Cuban government has moderated its state ownership policies and allowed for localized and small private businesses since 1980. It also pursues revitalization programs aimed at boosting tourism.