Sabra (company)
US company which produces Middle Eastern-style food products
Sabra Dipping Company, LLC is an American company which produces Middle Eastern-style and other food products, including hummus and guacamole. It is wholly owned by PepsiCo. All Sabra products are certified kosher and vegetarian, and are available throughout the U.S. As of 2024, the company held a 36% market share for hummus sales in the United States.
Growth
The company was founded in 1986 by Zohar Norman and Yehuda Pearl as Sabra-Blue & White Foods. The company was bought in 2005 by Israeli food manufacturer Strauss. Prior to the acquisition by Strauss, Sabra had entered into negotiations to purchase Basha hummus, which was then the leading hummus brand in Detroit. However, the deal never closed successfully, languishing for months until it became clear that Strauss was not interested in acquiring Basha.
In March 2008, Strauss entered a joint-venture partnership with Frito-Lay, a division of the multinational PepsiCo corporation. Strauss owned 50% and PepsiCo 50% of the company. In November 2008, the company announced the construction of a new $61 million plant in Chesterfield County, Virginia, expected to employ 260 people and come on line in mid-2010.
“Sabra (company)” enters the record as uS company which produces Middle Eastern-style food products. Crown Archives preserves that source wording while asking what Sabra, company and produces can confirm, complicate or overturn.
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Contemporary correspondence, administrative files and participant testimony can test how later narratives organized the event or institution. The source revision retrieved here is dated Aug 15, 2026. The linked authority identifier is Q7396323. None of the 2 selected statements returned an explicit reference. The first chronological checks are 2024, 1986, 2005 and 2008.
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This entry incorporates text from “Sabra (company)” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.