ResultSource
USA book marketing company

ResultSource was a San Diego–based book marketing company that conducts "bestseller campaigns" on behalf of authors. The company states "We create campaigns that reach a specific goal, like: 'On the bestsellers list', or '100,000 copies sold'." For example, for a negotiated fee ResultSource will guarantee that a book becomes a bestseller. It does this through bulk book buying programs designed to manipulate the metrics used by Nielsen BookScan and the New York Times Best Seller list, among other strategies. As a result of ResultSource's business practices, Amazon.com has stopped doing business with the company. The company was founded by Kevin Small.
The details of ResultSource's business are private and few in the publishing industry will speak openly about it. "It's no wonder few people in the industry want to talk about bestseller campaigns. Put bluntly, they allow people with enough money, contacts, and know-how to buy their way onto bestseller lists." However, some information has come to light. In 2013, author Soren Kaplan discussed the matter with The Wall Street Journal in an article titled "The Mystery of the Book Sales Spike – How Are Some Authors Landing On Best-Seller Lists? They're Buying Their Way".
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Attribution, date and provenance are strongest when supported by the original work, a catalogue record and documented transmission. The source revision retrieved here is dated Dec 20, 2025. The linked authority identifier is Q17092715. 1 of 2 selected statements include explicit references; 1 carry qualifiers and 0 use preferred rank. The first chronological checks are 2013.
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This entry incorporates text from “ResultSource” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.