Re-Ment
American Toy Company
RE-MENT Co., Ltd. (株式会社リーメント, Kabushikigaisha-Riimento), located in Chiyoda Tokyo, is a Japanese manufacturer of collectible plastic toys. The company's name is derived from a combination of the phrase "reform the entertainment", alluding to their desire for innovation in the toy market. Established in 1998, Re-Ment currently sells a line of highly detailed miniature food, furniture and animal figures as well as mobile phone charms, doll fashions and magnets. Re-Ment miniatures have been featured in two television advertisements by the Kellogg Company for their Pop-Tarts pastry product.
In 2008, the company began a collaborative partnership with Disney on a popular line of miniature toys featuring Mickey Mouse and characters from Toy Story, Winnie-the-Pooh, Alice in Wonderland and other stories. In July 2009, Re-ment partnered with Sanrio on a line of Hello Kitty miniatures. Re-Ment's most recent collaboration is with San-X on a line of Rilakkuma miniatures.
Company history
The following are major events in the company history:
May, 1998 - Re-Ment Co., Ltd is established in Chiyoda, Tokyo in Japan.
June, 2002 - The first Puchi Sample Series Japanese Meals is launched.
The public source identifies “Re-Ment” as american Toy Company. This brief keeps that definition visible, then builds a research path around Re-Ment, American and Company.
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The record creator and administrative purpose are central evidence, because official documentation reflects both action and institutional priorities. The source revision retrieved here is dated Jun 16, 2026. The linked authority identifier is Q7299932. 2 of 2 selected statements include explicit references; 0 carry qualifiers and 0 use preferred rank. The first chronological checks are 1998, 2008, 2009 and 2002.
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This entry incorporates text from “Re-Ment” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.