People of Walmart
American entertainment website
People of Walmart (PoW) was an entertainment website featuring user-submitted photos of Walmart customers considered to be socially awkward or undesirable by users of the site. PoW was promoted largely on sites like Digg and Funny or Die and linked on Facebook and Twitter. People of Walmart was founded in 2009 by brothers Andrew and Adam Kipple and their friend Luke Wherry.
History
The website was founded in August 2009 after three men in their 20s—Andrew Kipple, his brother Adam, and their friend Luke Wherry—noticed at a South Carolina Walmart a woman who, to them, looked like a stripper and wore a T-shirt that read "go f*** yourself" with a two-year-old in a harness and a man with a beard reminiscent of those worn by ZZ Top. They created the website to share what they found truly remarkable, ignoring more stereotypical "rednecks" or mullets. While they created the site for their own social circle, it immediately went viral, enabling Wherry and Adam Kipple to leave their prior jobs. Andrew Kipple was a student.
In addition to avoiding the ordinary, the trio refused to post photos of people who are disabled, working Walmart employees, or the Amish.
The site gave rise to various other similar websites, some with variations on the theme.
Site features
The People of Walmart site was divided into tabs, including photos (broken up into newest, top rated, by state, and random), stories (love letters and hate mail), videos, and a submit section.
This brief starts where responsible research should: with the source description of “People of Walmart” as american entertainment website. Everything that follows is an evidence route, not borrowed authority.
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The subject matters to the general reference register because the source frames it as american entertainment website. Its deeper value depends on whether names, dates, institutions and citations support that framing.
The citation trail is more important than the brevity of the summary: it shows where individual claims can be examined in context. The source revision retrieved here is dated Sep 22, 2026. The linked authority identifier is Q7165972. 2 of 2 selected statements include explicit references; 1 carry qualifiers and 0 use preferred rank. The first chronological checks are 2009.
The absence of detail may reflect summary conventions rather than a lack of surviving documentation. The lead is largely declarative, so disagreement and counter-evidence require a deliberate search beyond the opening account. Authority statements aid reconciliation but still require their own references, qualifiers and ranks to be checked.
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This entry incorporates text from “People of Walmart” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.