Hanes Australasia
Australian consumer products company
Hanes Australasia, formerly Pacific Brands, is an Australian consumer products company. It is a business unit of the American company Hanesbrands.
Brands
Hanes Australasia's principal brands are:
Bonds – underwear, clothing and babywear
Bras N Things – lingerie, sleepwear and swimwear
Berlei – bras and other women's underwear
Sheridan – bedding, towels and homewares
The company previously operated pillow and flooring businesses under brands including Tontine and Dunlop Flooring. HanesBrands agreed to sell those businesses in 2016, following its acquisition of Pacific Brands.
In July 2026, Gildan Activewear entered into an agreement to sell HanesBrands Australia to BBFIT Investments for approximately A$700 million. Completion of the transaction was expected in the second half of 2026, subject to regulatory approval and other closing conditions.
History
The company's origins go back to 1893, when the Dunlop Pneumatic Tyre Company, then based in Dublin and Belfast, Ireland, opened a branch factory in Melbourne. The branch was sold in 1899 and became a separate company, Dunlop Pneumatic Tyre Company of Australasia Ltd, independent of the original Dunlop company. After several name changes, the Australian company became Pacific Dunlop.
Pacific Brands was formed as a division of the Australian company Pacific Dunlop in 1985.
Begin with the source’s own compact description: “Hanes Australasia” is australian consumer products company. The dossier treats that line as a proposition to test through Hanes, Australasia and Australian, not as a finished interpretation.
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The record creator and administrative purpose are central evidence, because official documentation reflects both action and institutional priorities. The source revision retrieved here is dated Sep 6, 2026. The linked authority identifier is Q7122322. 1 of 2 selected statements include explicit references; 1 carry qualifiers and 0 use preferred rank. The first chronological checks are 2016, 2026, 1893 and 1899.
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This entry incorporates text from “Hanes Australasia” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.