Good Sam Enterprises
Company

Good Sam Enterprises (formerly Affinity Group or AGI) is a provider of membership clubs, as well as subscription-based products, services and publications, targeted toward recreational vehicle and other outdoor enthusiasts in the United States and Canada. Additionally, the company operates 187 stores of Camping World, a leading RV-related specialty retailer, and RV.net, an RV-focused website.
The company is the composite of several distinct businesses acquired through a leveraged buildup in the 1980s and 1990s and traces its earliest predecessors back to 1935.
The company is based in Lincolnshire, Illinois with major operations in Englewood, Colorado and is owned by Camping World.
History
AGI's antecedents date back to 1935, with the first publication of Woodall's Travel Trailer Magazine, followed by the publication of the first Woodall's directory in 1948. The Good Sam Club was founded in 1966, the same year that the first Camping World location opened in Bowling Green, Kentucky. Coast to Coast Resorts (“Coast to Coast”) and the Golf Card were introduced in 1972 and 1974, respectively.
On December 23, 1988, the direct predecessor of AGI acquired a company called American Bakeries Company, owned by investor Stephen Adams, for approximately $138 million. Adams was a noted private equity investor in the 1980s completing rollups of billboard assets to form Adams Outdoor Advertising and he also owns or has owned various banking, bottling, publishing as well as television and radio companies. At the time of the merger, the sole operating assets of American Bakeries Company were TL Enterprises, Inc.
The public source identifies “Good Sam Enterprises” as company. This brief keeps that definition visible, then builds a research path around Good, Enterprises and Company.
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Chronology, provenance and viewpoint should be read together before a broad social or political interpretation is accepted. The source revision retrieved here is dated Sep 22, 2026. The linked authority identifier is Q5582904. 2 of 2 selected statements include explicit references; 0 carry qualifiers and 0 use preferred rank. The first chronological checks are 1935, 1948, 1966 and 1972.
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This entry incorporates text from “Good Sam Enterprises” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.