It Must Be Love (Labi Siffre song)
1981 single by Madness

"It Must Be Love" is a song written and released in 1971 by the English singer Labi Siffre on his 1972 album Crying Laughing Loving Lying. It was also recorded by ska/pop band Madness in 1981.
Labi Siffre original
The original Labi Siffre recording was released as a single in 1971, and reached number 14 in January 1972 on the UK singles chart. It also appeared on his 1972 album Crying Laughing Loving Lying.
In 1994, a version of Siffre's original, with altered lyrics, was featured in an advertisement for Midland Bank. In 2007, it was featured in a UK TV advertisement for Vodafone.
Labi Siffre track listing
"It Must Be Love" – 3:42
"To Find Love" – 1:57
Charts
Madness version
In late 1981, Madness released their version originally as a standalone single, reaching number 4 on the UK singles chart, and it appeared on their UK number one compilation album Complete Madness the following year, and on many other Madness compilations since. In 1983, it peaked on the US Billboard chart at number 33.
Madness's version was featured in a UK advertisement for Volvo V70 in 1999, in an advertisement for LoveFilm in 2009 and a US advertisement for the Volkswagen Passat in 2012.
In 2012, Madness performed the song with Olly Murs at V Festival.
Begin with the source’s own compact description: “It Must Be Love (Labi Siffre song)” is 1981 single by Madness. The dossier treats that line as a proposition to test through Must, Love and Labi, not as a finished interpretation.
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The citation trail is more important than the brevity of the summary: it shows where individual claims can be examined in context. The source revision retrieved here is dated Aug 17, 2026. The linked authority identifier is Q3041963. None of the 1 selected statements returned an explicit reference. The first chronological checks are 1971, 1972, 1981 and 1994.
The absence of detail may reflect summary conventions rather than a lack of surviving documentation. The lead is largely declarative, so disagreement and counter-evidence require a deliberate search beyond the opening account. Authority statements aid reconciliation but still require their own references, qualifiers and ranks to be checked.
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This entry incorporates text from “It Must Be Love (Labi Siffre song)” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.