Homies (toy)

Homies are a series of two-inch plastic collectible figurines representing various Chicano Mexican American characters. The line of toys was created by David Gonzales and based on a comic strip that Gonzales created featuring a cast of characters from his youth. Introduced in the year 1998, Homies were initially sold in grocery store vending machines and have become a highly collectible item, and have spawned many imitation toys.

Background and history

Gonzales began drawing comics while he was in high school. His amateur comic strip was called The Adventures of Chico Loco, and the characters were based on "barrio guys," as Gonzales grew up on the tough streets of a poverty-ridden Mexican-American neighborhood. The main character, based on Gonzales himself, was called "Hollywood." The strip, which later changed its title to The Adventures of Hollywood, was picked up by Lowrider magazine and published monthly. More and more barrio characters from Gonzales' experiences were introduced to the public through the Hollywood strip — these became "Homies." The word "homie" is an English language slang term found in American urban culture, with the word "homeboy" meaning a male friend from back home. In use in the West Coast Latino community for decades, the word "homie" has crossed over into the mainstream culture.

Gonzales began drawing his humorous characters on T-shirts and other products, which he and his wife sold on local beach stands, swap meets, liquor stores, and eventually urban clothing stores.

In 1998, Gonzales released the first set of Homies figurines, initially sold in supermarket vending machines located in Chicano communities.