U.B. Funkeys
toy line by Mattel

U.B. Funkeys is a toys-to-life computer game and collectible figure line released by Mattel in 2007. The physical toys were designed by Radica Games, while the accompanying game software was developed by Arkadium.
The game combines collectible vinyl figures with a Windows computer game. Players connect a large USB accessory called the Hub and place smaller Funkey figures on it. The attached figure determines the player's on-screen character and grants access to corresponding locations, shops and minigames.
The original product line was sold from 2007 until 2010. Mattel ended support for the game's online services in January 2011, although much of the offline game remained usable.
Development and release
Mattel presented U.B. Funkeys at the 2007 American International Toy Fair as part of a range of computer-connected toys. The product was marketed toward children aged eight and older and was intended to combine vinyl figure collecting with computer gaming.
At launch, the starter kit included the Windows game software, a USB Hub and two Funkey figures.
The public source identifies “U.B. Funkeys” as toy line by Mattel. This brief keeps that definition visible, then builds a research path around Funkeys, line and Mattel.
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Named sources, stable identifiers and responsible institutions provide the strongest route from overview to verifiable evidence. The source revision retrieved here is dated Sep 5, 2026. The linked authority identifier is Q4354145. 2 of 2 selected statements include explicit references; 1 carry qualifiers and 0 use preferred rank. The first chronological checks are 2007, 2010 and 2011.
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This entry incorporates text from “U.B. Funkeys” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.