Fuhu
company
Fuhu was a company that made the Nabi series of tablet computers. The company filed for bankruptcy, eventually leading to the company's closure on January 9, 2016. Mattel later acquired and continued the brand with the Nabi SE for a few years until the Nabi line was quietly discontinued in 2019.
History
Fuhu was founded in 2008 by Robb Fujioka and brothers John Hui and Steve Hui. The company name was formed by taking the first two letters of the co-founders' last names. John Hui previously co-founded computer manufacturer eMachines, and his friends in the hardware business supplied the $1.5 million in seed money for Fuhu's startup.
John Hui advised Fujioka to stay away from hardware development, which had notoriously small profit margins, and only develop software to be licensed to run on other manufacturers' hardware. The company's early products included digital trading cards called urFooz, a software called urDrive that allowed devices to run applications directly from a USB drive, and Fooz Kids, a mobile device platform designed to give children ages 3 to 10 access to approximately 33,000 kid-friendly areas of the Internet while employing parental controls that prevent them from accessing more adult-oriented sites and services. The platform was praised by child safety advocates and "mommy bloggers".
Introduction of the Nabi
In mid-2011, Foxconn, a major licensee for Fuhu software, asked Fujioka for ideas to unload a surplus of Foxconn's low-end tablets.
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The record creator and administrative purpose are central evidence, because official documentation reflects both action and institutional priorities. The source revision retrieved here is dated Aug 1, 2026. The linked authority identifier is Q42317857. 1 of 1 selected statements include explicit references; 0 carry qualifiers and 0 use preferred rank. The first chronological checks are 2016, 2019, 2008 and 2011.
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This entry incorporates text from “Fuhu” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.