Color of Change
organization
Color of Change is a progressive nonprofit civil rights advocacy organization in the United States. It was formed in 2005 in the aftermath of Hurricane Katrina in order to use online resources to strengthen the political voice of African Americans. Color of Change is a 501(c)(4) advocacy organization with an affiliated political action committee.
History and overview
Color of Change was co-founded in 2005 by James Rucker and Van Jones to replicate the MoveOn.org email list model among African American Internet users. Rucker had previously worked for the MoveOn.org Political Action and MoveOn.org Civic Action while Jones was the founder of the Ella Baker Center for Human Rights. Rashad Robinson is the organization's president, having joined the organization in May 2011.
Color of Change utilizes the Internet, and specifically e-mail, as its main conduit for communicating with its members. Web 2.0 developments such as social networking sites also contribute to the organization's strategy.
In 2015, Color of Change was ranked 6th on Fast Company's list of the 50 Most Innovative Companies in the World.
Rashad Robinson serves as the organization's president.
“Color of Change” enters the record as organization. Crown Archives preserves that source wording while asking what Color, Change and organization can confirm, complicate or overturn.
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Chronology, provenance and viewpoint should be read together before a broad social or political interpretation is accepted. The source revision retrieved here is dated May 31, 2026. The linked authority identifier is Q5148625. 1 of 2 selected statements include explicit references; 1 carry qualifiers and 0 use preferred rank. The first chronological checks are 2005, 2011 and 2015.
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This entry incorporates text from “Color of Change” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.