Business relationship management
interrelationships between business and the society

Business Relationship Management (BRM) is viewed as a philosophy, capability, discipline, and role to evolve culture, build partnerships, drive value, and satisfy purpose.
BRM is distinct from enterprise relationship management and customer relationship management although it is related. It is of larger scope than a liaison who aligns business interests with IT deliverables.
Trends driving BRM development
Strategic business partners (what used to be referred to as shared services or service providers) require a common methodology to drive true business innovation and strategy. These strategic business partners (IT, Finance, HR, external providers, etc.) are converging with the business. There is one shared business strategy with each business partner accountable for portions of the overall business value achieved. Business Relationship Management Institute, Inc started promoting this business capability in 2012 with a non-profit membership community dedicated to the BRM profession.
These features include:
Business Relationship Management focuses on business value realization through accountable business partners
advances in the scale, scope, and sophistication of the network effect
constant disruption as the 'new normal' business dynamic
decentralization of knowledge and the devaluation of traditional intellectual property
increased openness of networked knowledge
decline of command and control management
The impact of these trends on business relationships have driven the foundation of a distinct BRM discipline.
Overview and goals
BRM is implemented through organizational roles, a structured discipline, and a developed organizational capability
As a discipline
BRM Discipline — The Business Relationship Management Discipline is an effective application of knowledge, demonstrated through a set of competencies and mindsets to advance a BRM Capability.
As an organizational role
BRM Role — The Business Relationship Management Role is the set of competencies required to advance the BRM Capability.
This brief starts where responsible research should: with the source description of “Business relationship management” as interrelationships between business and the society. Everything that follows is an evidence route, not borrowed authority.
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The subject matters to the history & society register because the source frames it as interrelationships between business and the society. Its deeper value depends on whether names, dates, institutions and citations support that framing.
The record creator and administrative purpose are central evidence, because official documentation reflects both action and institutional priorities. The source revision retrieved here is dated Mar 20, 2025. The linked authority identifier is Q5001929. None of the 0 selected statements returned an explicit reference. The first chronological checks are 2012.
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This entry incorporates text from “Business relationship management” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.