CashU
digital wallet company serving Middle East and North Africa

CashU was an Arabic fintech company providing a digital wallet and online payment services for customers in the Middle East and North Africa (MENA) region. The company was founded as a technology startup in July 2002 in association with online service company Maktoob in Amman, Jordan. It provided payment services for Maktoob online services. The company went through a number of rounds of investment from venture capital funds.
Prior to its demise, the company had over 3.2 million users and was headquartered in Dubai and had offices in Jordan and Egypt. It was legally registered in the British Virgin Islands (BVI) for some years until its registration was moved to Dubai.
History
Early years
In 2002, CashU was launched as an alternative online payment method for the use of credit cards.
The business grew quickly over the next few years with CashU providing payment services to its sister companies, online service company Maktoob and online commerce platform souq.com.
On August 25, 2009, Yahoo! acquired its sister company Maktoob in a deal that exceeded $85 million.
Begin with the source’s own compact description: “CashU” is digital wallet company serving Middle East and North Africa. The dossier treats that line as a proposition to test through CashU, digital and wallet, not as a finished interpretation.
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Contemporary correspondence, administrative files and participant testimony can test how later narratives organized the event or institution. The source revision retrieved here is dated Jan 24, 2026. The linked authority identifier is Q5048633. 1 of 1 selected statements include explicit references; 0 carry qualifiers and 0 use preferred rank. The first chronological checks are 2002 and 2009.
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This entry incorporates text from “CashU” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.