Mixer (service)
live streaming video platform owned by Microsoft

Mixer was an American video game live streaming platform. The service launched on January 5, 2016, as Beam, under the ownership of co-founders Matthew Salsamendi and James Boehm. The service placed an emphasis on interactivity, with low stream latency and a platform for allowing viewers to perform actions that can influence a stream.
The service was acquired by Microsoft in August 2016, after which it was renamed Mixer in 2017 and integrated into Microsoft's Xbox division (including top-level integration on Xbox One). In 2019, Mixer gained attention when it signed two top streamers from its main competitor, Twitch—Ninja and Shroud—to a contract with the service.
However, citing an inability to scale its operations, Microsoft partnered with Facebook Gaming as a part of its Windows gaming suite. Microsoft began transitioning Windows users from Mixer to Facebook Gaming by the end of July 22. Subsequently, Windows streamers transitioned from Mixer to Facebook Gaming by the end of July 22, and Mixer was shut down on July 22, 2020.
Features
Mixer used a low-latency streaming protocol known as FTL ("Faster Than Light"); the service states that this protocol only creates delays of less than a second between the original broadcast and when it is received by users, rather than 10–20 seconds, making it more appropriate for real-time interactivity between a streamer and their viewers. In addition, viewers can use buttons below a stream to interact with it, including voting, special effects, and influencing gameplay.
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This entry incorporates text from “Mixer (service)” on English Wikipedia. Contributors are listed in the page history. Text is available under the Creative Commons Attribution-ShareAlike 4.0 License. Selected authority identifiers and statements are retrieved from Wikidata under CC0; their references and qualifiers remain part of the verification path.